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SAUDI STAR ★

The Saudi Star Program is committed to serving as a crucial bridge for enterprises on their path to globalization, helping them seize the opportunities presented by Saudi Arabia's Vision 2030 strategy and achieve global business expansion and sustainable growth.

Sister Cities
Hotel Industry
Saudi E-commerce
Smart Cities
Green Energy
Green Agriculture
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Sister Cities
The Saudi Friendly Cities Project is not only a vital platform for international cooperation but also an excellent opportunity for businesses to expand into global markets.
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China-Saudi Arabia Sister Cities

The Saudi Friendly Cities Project aims to enhance cooperation and exchange between Saudi Arabia and other countries in the economic, cultural, and social fields. By establishing sister city relationships with countries like China, Saudi Arabia not only promotes local-level interactions but also creates more opportunities for cross-border business collaboration.

Cultural Exchange:

Through sister city collaborations, the project fosters cultural connectivity between nations in areas such as art, education, and tourism, enhancing mutual understanding and friendship among their people.

Economic Cooperation:

The project serves as a bridge for businesses to enter the Saudi market, with a particular focus on fostering investments and partnerships in infrastructure, technological innovation, and green energy.

Sharing Urban Development Expertise:

By leveraging sister city relationships, the project enables the exchange of knowledge in urban planning, smart city development, and sustainable practices, jointly advancing urban modernization efforts.

The Saudi Friendly Cities Project is not only an important platform for international cooperation but also an excellent avenue for businesses to expand into overseas markets. Participants will gain access to abundant resource connections and market insights, providing strong support for the internationalization of their businesses.

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China-Saudi Arabia Sister Cities

The Saudi Friendly Cities Project aims to enhance cooperation and exchange between Saudi Arabia and other countries in the economic, cultural, and social fields. By establishing sister city relationships with countries like China, Saudi Arabia not only promotes local-level interactions but also creates more opportunities for cross-border business collaboration.

Cultural Exchange:

Through sister city collaborations, the project fosters cultural connectivity between nations in areas such as art, education, and tourism, enhancing mutual understanding and friendship among their people.

Economic Cooperation:

The project serves as a bridge for businesses to enter the Saudi market, with a particular focus on fostering investments and partnerships in infrastructure, technological innovation, and green energy.

Sharing Urban Development Expertise:

By leveraging sister city relationships, the project enables the exchange of knowledge in urban planning, smart city development, and sustainable practices, jointly advancing urban modernization efforts.


The Saudi Friendly Cities Project is not only an important platform for international cooperation but also an excellent avenue for businesses to expand into overseas markets. Participants will gain access to abundant resource connections and market insights, providing strong support for the internationalization of their businesses.

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Smart Cities
The Saudi Smart Cities Project is a key component of Saudi Arabia's Vision 2030 strategy, aiming to enhance urban management efficiency, public service quality, and residents' quality of life by incorporating advanced technologies.
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Saudi Smart Cities Project

The Saudi government is actively promoting the development of smart cities, leveraging technologies such as Artificial Intelligence (AI), the Internet of Things (IoT), big data, and cloud computing to inject innovative momentum into urban growth.

Smart Transportation:

Optimize urban traffic flow, reduce congestion, and improve travel efficiency through real-time traffic monitoring, intelligent traffic signals, and smart parking systems.

Smart Infrastructure:

Build urban infrastructure equipped with advanced sensors and monitoring devices to provide efficient energy management, water resource utilization, and waste management solutions.

Digital Public Services:

Develop digital government platforms that enable residents to access various public services online, enhancing user experience.

Sustainability:

Promote environmentally friendly cities through green buildings, renewable energy adoption, and ecological planning.

Key projects in Saudi Arabia’s smart city initiatives include the Riyadh Metro System, the NEOM futuristic city, and the Red Sea Project. These projects not only showcase Saudi Arabia’s ambition in the smart city domain but also provide vast opportunities for business collaboration and investment.

Through the development of smart cities, Saudi Arabia is committed to creating modern, livable, efficient, and sustainable urban environments. These initiatives aim to improve residents' quality of life while attracting international enterprises to participate in shaping a new future for global urban development.

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Saudi Smart Cities Project

The Saudi government is actively promoting the development of smart cities, leveraging technologies such as Artificial Intelligence (AI), the Internet of Things (IoT), big data, and cloud computing to inject innovative momentum into urban growth.

Smart Transportation:

Optimize urban traffic flow, reduce congestion, and improve travel efficiency through real-time traffic monitoring, intelligent traffic signals, and smart parking systems.

Smart Infrastructure:

Build urban infrastructure equipped with advanced sensors and monitoring devices to provide efficient energy management, water resource utilization, and waste management solutions.

Digital Public Services:

Develop digital government platforms that enable residents to access various public services online, enhancing user experience.

Sustainability:

Promote environmentally friendly cities through green buildings, renewable energy adoption, and ecological planning.

Key projects in Saudi Arabia’s smart city initiatives include the Riyadh Metro System, the NEOM futuristic city, and the Red Sea Project. These projects not only showcase Saudi Arabia’s ambition in the smart city domain but also provide vast opportunities for business collaboration and investment.

Through the development of smart cities, Saudi Arabia is committed to creating modern, livable, efficient, and sustainable urban environments. These initiatives aim to improve residents' quality of life while attracting international enterprises to participate in shaping a new future for global urban development.

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Green Agriculture
The Saudi Green Agriculture Project aims to support Saudi Arabia in achieving its sustainable development goals by driving innovation and transformation in the agricultural sector.
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Saudi Green Agriculture

As a key component of Saudi Arabia’s Vision 2030 strategy, the project focuses on leveraging advanced technologies and renewable resources to enhance agricultural efficiency, reduce environmental impact, and achieve a green transformation in agriculture.

Efficient Water Usage:

Addressing water scarcity by introducing drip irrigation technology, seawater desalination, and water recycling methods.

Smart Agricultural Technology:

Utilizing precision farming, agricultural robots, and sensor networks to improve agricultural productivity and resource efficiency.

Ecological Farming Development:

Promoting organic farming and eco-friendly agricultural practices, reducing the use of chemical fertilizers and pesticides, and protecting soil and ecosystems.

Food Security Assurance:

Enhancing local food production capabilities through modern agricultural facilities such as greenhouses and vertical farms, and optimizing agricultural supply chains to reduce reliance on imported food.

The Saudi Green Agriculture Project offers extensive opportunities for cooperation and investment, particularly in smart agriculture solutions, green technologies, and sustainable agricultural models. Through this initiative, Saudi Arabia is committed to building an efficient, environmentally friendly, and sustainable agricultural system, laying the foundation for national economic diversification and food security, while attracting global enterprises to join in creating a green future for agricultural development.

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Saudi Green Agriculture

As a key component of Saudi Arabia’s Vision 2030 strategy, the project focuses on leveraging advanced technologies and renewable resources to enhance agricultural efficiency, reduce environmental impact, and achieve a green transformation in agriculture.

Efficient Water Usage:

Addressing water scarcity by introducing drip irrigation technology, seawater desalination, and water recycling methods.

Smart Agricultural Technology:

Utilizing precision farming, agricultural robots, and sensor networks to improve agricultural productivity and resource efficiency.

Ecological Farming Development:

Promoting organic farming and eco-friendly agricultural practices, reducing the use of chemical fertilizers and pesticides, and protecting soil and ecosystems.

Food Security Assurance:

Enhancing local food production capabilities through modern agricultural facilities such as greenhouses and vertical farms, and optimizing agricultural supply chains to reduce reliance on imported food.

The Saudi Green Agriculture Project offers extensive opportunities for cooperation and investment, particularly in smart agriculture solutions, green technologies, and sustainable agricultural models. Through this initiative, Saudi Arabia is committed to building an efficient, environmentally friendly, and sustainable agricultural system, laying the foundation for national economic diversification and food security, while attracting global enterprises to join in creating a green future for agricultural development.

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Green Energy
This project is a key component of Saudi Arabia's Vision 2030 strategy, aimed at making Saudi Arabia a global leader in the green energy sector.
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Saudi Green Energy

The Saudi Green Energy Project is a key initiative in Saudi Arabia's efforts to achieve sustainable development goals. It aims to transform the energy sector, reduce reliance on traditional fossil fuels, develop clean energy sources, and actively address the challenges of climate change.

Solar Power Generation:

Saudi Arabia boasts abundant solar resources, and the project focuses on advancing large-scale solar energy initiatives such as photovoltaic (PV) power generation and Concentrated Solar Power (CSP), harnessing solar energy as a renewable resource for massive electricity production.

Wind Power Generation:

With significant wind energy potential, the green energy project also includes the development of wind power facilities, particularly in coastal areas that offer ideal wind conditions.

Hydrogen Technology:

Saudi Arabia is actively investing in hydrogen technology, particularly the production and application of green hydrogen. By using renewable energy to generate hydrogen, Saudi Arabia aims to become a global leader in hydrogen production and export.

Energy Efficiency Enhancement:

Through technological innovation and policy support, the project seeks to improve energy efficiency, reduce energy consumption, and encourage businesses and residents to adopt green energy technologies and equipment.

Carbon Capture and Storage (CCS):

The Saudi Green Energy Project also promotes the development of carbon capture and storage technologies to reduce carbon emissions and help Saudi Arabia achieve its carbon neutrality goals.

The Saudi Green Energy Project not only drives the diversification of Saudi Arabia's energy sector but also creates investment opportunities in the global green energy market. Through this initiative, Saudi Arabia is committed to fostering sustainable economic development, contributing positively to global climate change mitigation efforts, and providing businesses with broad opportunities to enter the green energy sector.

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Saudi Green Energy

The Saudi Green Energy Project is a key initiative in Saudi Arabia's efforts to achieve sustainable development goals. It aims to transform the energy sector, reduce reliance on traditional fossil fuels, develop clean energy sources, and actively address the challenges of climate change.

Solar Power Generation:

Saudi Arabia boasts abundant solar resources, and the project focuses on advancing large-scale solar energy initiatives such as photovoltaic (PV) power generation and Concentrated Solar Power (CSP), harnessing solar energy as a renewable resource for massive electricity production.

Wind Power Generation:

With significant wind energy potential, the green energy project also includes the development of wind power facilities, particularly in coastal areas that offer ideal wind conditions.

Hydrogen Technology:

Saudi Arabia is actively investing in hydrogen technology, particularly the production and application of green hydrogen. By using renewable energy to generate hydrogen, Saudi Arabia aims to become a global leader in hydrogen production and export.

Energy Efficiency Enhancement:

Through technological innovation and policy support, the project seeks to improve energy efficiency, reduce energy consumption, and encourage businesses and residents to adopt green energy technologies and equipment.

Carbon Capture and Storage (CCS):

The Saudi Green Energy Project also promotes the development of carbon capture and storage technologies to reduce carbon emissions and help Saudi Arabia achieve its carbon neutrality goals.

The Saudi Green Energy Project not only drives the diversification of Saudi Arabia's energy sector but also creates investment opportunities in the global green energy market. Through this initiative, Saudi Arabia is committed to fostering sustainable economic development, contributing positively to global climate change mitigation efforts, and providing businesses with broad opportunities to enter the green energy sector.

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Hospitality Industry
With the continuous development of Saudi Arabia's tourism sector and the growth of religious tourism, the hospitality industry is experiencing unprecedented expansion and opportunities.
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Saudi Hospitality Industry

The Saudi hospitality industry is a vital component of Saudi Arabia's Vision 2030 strategy, aimed at driving economic diversification and reducing reliance on the oil economy.

Religious Tourism as a Driver:

As the birthplace of Islam, Saudi Arabia attracts millions of Muslims annually to Mecca and Medina for pilgrimage. The Saudi government is enhancing accommodation and service facilities in these areas to meet the growing demand.

Growth of Leisure and Cultural Tourism:

By developing leisure and cultural tourism destinations such as NEOM, the Red Sea Project, and Abha, Saudi Arabia is attracting international tourists and driving the growth of luxury resorts and boutique hotels.

Rising Demand for Business Hotels:

With large-scale infrastructure projects and an increase in international events, the demand for business hotels is steadily growing, catering to conferences, exhibitions, and business travelers.

Sustainable Hotel Development:

Saudi Arabia is promoting green building practices and sustainable development principles, encouraging the hospitality industry to reduce energy consumption and adopt renewable energy and eco-friendly technologies.

The Saudi hospitality industry offers a wide range of opportunities for domestic and international businesses, including hotel development, management, design, technical support, and service enhancement. The rapid growth of this industry not only boosts Saudi Arabia’s global tourism competitiveness but also provides an ideal gateway for global companies to enter the Saudi market.

The prosperity of the Saudi hospitality industry is not only a hallmark of the country’s economic transformation but also lays a solid foundation for its long-term sustainable development.

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Saudi Hospitality Industry

The Saudi hospitality industry is a vital component of Saudi Arabia's Vision 2030 strategy, aimed at driving economic diversification and reducing reliance on the oil economy.

Religious Tourism as a Driver:

As the birthplace of Islam, Saudi Arabia attracts millions of Muslims annually to Mecca and Medina for pilgrimage. The Saudi government is enhancing accommodation and service facilities in these areas to meet the growing demand.

Growth of Leisure and Cultural Tourism:

By developing leisure and cultural tourism destinations such as NEOM, the Red Sea Project, and Abha, Saudi Arabia is attracting international tourists and driving the growth of luxury resorts and boutique hotels.

Rising Demand for Business Hotels:

With large-scale infrastructure projects and an increase in international events, the demand for business hotels is steadily growing, catering to conferences, exhibitions, and business travelers.

Sustainable Hotel Development:

Saudi Arabia is promoting green building practices and sustainable development principles, encouraging the hospitality industry to reduce energy consumption and adopt renewable energy and eco-friendly technologies.

The Saudi hospitality industry offers a wide range of opportunities for domestic and international businesses, including hotel development, management, design, technical support, and service enhancement. The rapid growth of this industry not only boosts Saudi Arabia’s global tourism competitiveness but also provides an ideal gateway for global companies to enter the Saudi market.

The prosperity of the Saudi hospitality industry is not only a hallmark of the country’s economic transformation but also lays a solid foundation for its long-term sustainable development.

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Saudi E-Commerce
The Saudi e-commerce industry is one of the fastest-growing markets in the Middle East and a key sector in Saudi Arabia's Vision 2030 strategy.
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Saudi E-Commerce Industry

With the acceleration of digital transformation, increased internet penetration, and changing consumer shopping habits, Saudi Arabia’s e-commerce market is showing tremendous potential.

Rapidly Growing Market Scale:

With a young population and high acceptance of digital technologies, Saudi Arabia is witnessing a rapid expansion of its e-commerce industry. By 2025, the market is expected to reach several billion dollars in value.

Advanced Logistics and Payment Infrastructure:

The Saudi government and private sector have made significant investments in modern logistics networks and secure, convenient electronic payment systems, providing robust support for the e-commerce sector.

Diverse Products and Services:

E-commerce platforms offer a wide range of categories, including fashion, electronics, food, and daily essentials, as well as digital services such as online education, healthcare, and entertainment.

Competition and Collaboration Between International and Local Players:

Global giants like Amazon and local platforms such as Noon and SOUQ are jointly driving the rapid evolution of Saudi Arabia's e-commerce ecosystem, offering consumers more choices.

The Saudi e-commerce industry provides an ideal gateway for global businesses to enter the Middle Eastern market. Opportunities include cross-border e-commerce, logistics and delivery services, payment technology solutions, and e-commerce operations support.

By advancing the development of the e-commerce sector, Saudi Arabia not only offers consumers greater convenience and a broader range of choices but also creates extensive opportunities for small businesses and global companies. This contributes to the country’s goals of economic diversification and digital transformation.

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Saudi E-Commerce Industry

With the acceleration of digital transformation, increased internet penetration, and changing consumer shopping habits, Saudi Arabia’s e-commerce market is showing tremendous potential.

Rapidly Growing Market Scale:

With a young population and high acceptance of digital technologies, Saudi Arabia is witnessing a rapid expansion of its e-commerce industry. By 2025, the market is expected to reach several billion dollars in value.

Advanced Logistics and Payment Infrastructure:

The Saudi government and private sector have made significant investments in modern logistics networks and secure, convenient electronic payment systems, providing robust support for the e-commerce sector.

Diverse Products and Services:

E-commerce platforms offer a wide range of categories, including fashion, electronics, food, and daily essentials, as well as digital services such as online education, healthcare, and entertainment.

Competition and Collaboration Between International and Local Players:

Global giants like Amazon and local platforms such as Noon and SOUQ are jointly driving the rapid evolution of Saudi Arabia's e-commerce ecosystem, offering consumers more choices.

The Saudi e-commerce industry provides an ideal gateway for global businesses to enter the Middle Eastern market. Opportunities include cross-border e-commerce, logistics and delivery services, payment technology solutions, and e-commerce operations support.

By advancing the development of the e-commerce sector, Saudi Arabia not only offers consumers greater convenience and a broader range of choices but also creates extensive opportunities for small businesses and global companies. This contributes to the country’s goals of economic diversification and digital transformation.

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